Vibrant Media's Experiential Marketing Campaign
A Tale of Two Cities
On a one-week, two-city tour, we were happy to aid Vibrant Media in facilitating their events and marketing activations in New York City and Chicago. Using Brand Ambassadors and Drivers provided by Vending Trucks Inc., Vibrant Media was able to tour from Broadway and 53rd Street to Fulton Street while making stops to hand out t-shirts, sunglasses, juice, stickers, and cards.
This was the second time Vibrant Media used the expertise of Vending Trucks Inc., following a three-day tour back in September of 2014.
Here is what they had to say about using Vending Trucks Inc. for this tour:
"Using a wrapped food truck elevated the perception of our company within the advertising community. It was a quick way to get our brand in front of hundreds of prospects from Assistants to the C-level, creating buzz around the offices. I recommend Vending Trucks as every step of the way, our driver Joe was always accommodating." - Jay F., VP of Sales
"Donuts? Driving? What more could you ask for! Not your conventional client event. It was certainly a hit with our customers. Our event would not have been as successful or even POSSIBLE without Vending Trucks. Thanks to Vending Trucks, everyone went home fat and happy." - Nicole F., Client Services Specialist
"We have worked with Vending Trucks twice for fully customizable and large scale events in New York and Chicago. With such a saturated market where clients are constantly bombarded with offers and specials, we have had great success cutting through the noise with our food truck activations. The team is accommodating, flexible and we have full trust in their expertise. We will definitely be long-term clients of Vending Trucks." - Alana T., US Marketing Manager
Vending Trucks Inc. is very happy to be a part of the success that Vibrant Media experienced with their second tour and hope to work with them again soon!